While booking your startup, you need to limit your spending on all fronts! Most founders either take no salary or a tiny one that allows them to eat and live. But when adding up the costs in Xero, I often see quickly that in the product development phase, it’s death by a thousand cuts. That’s when you have lots of little purchases that add up to a big number.

Founders have a massive advantage of founders from 10 years ago; it’s a huge friendly online community and rapid globalisation. Simply put if you can’t find it for free online then you can usually get it cheap in most instances. To help you out on your journey I’ve outlined some of the best places I use for free or cheap resources.

Design

Canva – if its simple design work you need to be done don’t purchase Photoshop. Grab a free account on Canva and use their amazing free templates to achieve most basic design tasks. You can find them at https://www.canva.com/

Fiverr – If you can’t achieve it in Canva the next best bet is to use Fiverr. Every service on the marketplace is 5USD. You can get a design, video, virtual assistants or anything that can be done remotely. Drop a few note’s at https://www.fiverr.com/

UI8 – Instead of paying a freelancer to do everything from scratch it could be cheaper to invest in a template. UI8 have tonnes of templates for most design tasks that look really sharp. You can find them at https://ui8.net/

PicJumbo – At some point, you’ll need some stock photos. Don’t get stuck with the same lame ones every “Uber for X” uses. Grab some free unique images from PicJumbo.

Promotions

KingSumo – Kingsumo is a great WordPress plugin that runs promotional campaigns with incentivised sharing. Although not free it’s really amazing at promo management. Run a competition with it at https://kingsumo.com/apps/giveaways/

HARO – Want free exposure for yourself or your startup? HARO or Help A Reporter Out is a great way to get press exposure. Reporters post requests for comment or information; a request could be “I need a founder in the health space to comment on Apple HealthKit”. Just set up the notifications for your individual areas and help them out. You can get great brand exposure if you find the write relevant content to assist on.

Check out these cool resources and save those dollars! I’ll post more great bootstrapping resource in coming posts.





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